VASEP members named “National Brand 2010”

The "National Brand " is the only Governmental programme aiming at boosting the national image, reports www.megafishnet.com with reference to VASEP.

According to the Ministry of Industry and Trade (MOIT), the products selected to join the "National Brand " programme must be the best products in the sector, and also meet the value criteria set by the programme. Companies, owners of such products will become the programme's partners and will work with Viet Nam Government to improve Viet Nam's image in association with the set values. The government will protect brands of proven quality and business prestige. Then, Viet Nam's enterprises can establish a firm status in the domestic market and have chances to develop their brands.

On May 26, 2010, two VASEP members namely Agifish and Bianfishco were granted the "National Brand 2010".