Leendert den Hollander Appointed MD for Findus Group UK & Ireland

Leading international frozen food company, Findus Group, has announced the appointment of its current Chief Marketing Officer, Leendert den Hollander, as Managing Director for its UK Frozen business, reports www.megafishnet.com with reference to Findus. 

He will lead Findus Group in the UK and Ireland, the largest business in the Group portfolio, with the iconic Young's and Findus brands, and employing over 1200 people across more than 10 sites.

Leendert joined in December 2009 and has laid out the Group's marketing, sales and innovation strategy, and been instrumental in establishing a consumer centric culture, creating category teams able to drive bigger and better innovations across all markets.

He has a wealth of country, regional and global commercial experience, having previously been with Procter & Gamble for 15 years where he was most recently Global Director of Household Cleaners portfolio.

As a member of the Group Executive Team, he will continue to report to CEO, Chris Britton and also lead sales capability across the Findus markets.

Comments Chris Britton, CEO, Findus Group: "I know Leendert is excited to take on this challenging new operational role and deliver customers and consumers a more inspiring frozen experience, establishing our vision of ‘Fresh Food, Frozen' and bring our UK vision and strategy to life."